In the heart of Downtown Miami, a unique, family-run private optometric practice thrives, its roots tracing back to three generations of optometrists, all sharing the Roth surname. Its inception dates back to the 1960s when the late Dr. Irwin Roth established the inaugural clinic. A torch was then passed onto his son, Dr. David M Roth, who launched Eye Desire in 2002, expanding the legacy of the Roth family. This lineage was further strengthened when David's daughter, Dr. Ashley Roth, came on board in 2014. Remarkably, all three generations of Dr. Roths share a common bond beyond their last name - each attended the Illinois College of Optometry in Chicago. Dr. Ashley Roth's fascination with optometry began at the tender age of thirteen. The sight of her father and grandfather working harmoniously, their professional relationship thriving amidst the stacks of patient files, the handwritten postcards, and name stickers, kindled a flame within her. She dreamed of one day standing side by side with her father, a dream that materialized upon her graduation in 2014, when her father draped her graduation hood over her shoulders, signifying a poignant moment in both their lives. Today, she cherishes her days working with her father as the most rewarding, delighting in the privilege of carrying forward the Roth family's optometric legacy.
Are you an expert in your field?
Improve your brand's profile, demonstrate your expertise, and establish a solid reputation with the help of Miami Services.
